In the early nineties, there was a fad for clear drinks. Crystal Pepsi and Tab Clear stole the fizzy consumer market for a short moment, but then the cap was opened and the drink vanished from the shelves. People wrote their dissertations to explain the Crystal phenomenon, and many argued it was because consumers preferred cola to look like cola.
Thus, introducing, Brown Sprite.
Because no matter what colouring you use, it doesn't change the taste.
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